SXSW Conference and Festival 2018 —
August 5, 2020

SXSW Conference and Festival 2018

Attendees at SXSW, Austin, TX

South By Southwest dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, SXSW is best known for its conference and festivals that celebrate the convergence of three industries: interactive, film and music. The event, an essential destination for global professionals, features sessions, showcases, screenings, exhibitions, and a variety of networking opportunities. Here’s the roundup for the SXSW Conference and Festival 2018:


spike lee
Featured Speaker, filmmaker Spike Lee

Featuring a variety of tracks that allow attendees to explore what’s next in the worlds of film, culture, music, and technology, SXSW proves that the most unexpected discoveries happen when diverse topics and people come together. Some categories that SXSW Conference attendees will enjoy March 9-17 include Brands & Marketing, Entertainment Influencers, Film & TV Industry, Making & Promoting Music and Startup & Tech Sectors.

Interactive Festival

The evening networking events that make up the SXSW Interactive Festival range from parties to award presentations — and almost everything in between. On Friday evening, March 9, don’t miss the Interactive Festival Opening Party. This event provides a great venue to make connections that will serve you for the next few days — and beyond.

Award ceremonies that are part of the SXSW Interactive Festival honor some of the industry’s most important innovators. Catch the winners at events such as the Interactive Innovation AwardsAccelerator AwardsRelease It Awards, and Community Service Awards.

Then conclude the Interactive Festival portion of SXSW on Tuesday, March 13 at the Interactive Festival Bash.

Film Festival

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Opening night film “A Quiet Place”

Now in its 25th year, the 2018 Film Festival will host nine days of screenings from March 9-17. Featuring a high caliber and diverse film lineup, programming ranges from independent films by new filmmakers to Hollywood comedies and genre standouts.

Running simultaneously with SXSW Interactive and SXSW Music, film festival attendees have the opportunity to connect with tech and music industry experts. The full lineup will include 44 films from first-time filmmakers, 86 World Premieres, 11 North American Premieres, and 5 U.S. Premieres.

Music Festival

Each year the SXSW Music Festival hosts a curated mix of artists performing in bars, clubs, parks, churches, hotels, and more. This year’s festival will take place March 12-18.

Not limited in genre or regional focus, audiences can enjoy a variety of musical styles at SXSW. Last year, new, developing, and established Showcasing Artists from 63 countries were represented among the 2,000-plus official performers.

Showcases are curated by record labels, booking agencies, management and PR firms, export offices, publishers, media outlets, lifestyle brands, festivals, and more, drawing on a pool of artists looking to enhance their careers by reaching new audiences.

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Austin band A Giant Dog

SXSW music and platinum badges enjoy primary access to official showcases, conference programming, and more, encouraging networking, discovery, and exposure for participating musicians to industry attendees. Film and interactive badges also have secondary access to these opportunities.

There are a number of unofficial parties and free showcases for those without badges as well. SXSW allows guests to sign up for updates on free events through their website, and places like Do512 and Eventbrite provide listings with a wide array of free events that might only require attendees to RSVP.

Other event categories that have continued to grow in the last few years include comedy and gaming. With a packed day-to-night schedule from March 9-13, and nightly shows March 14-17, SXSW Comedy features a diverse line-up of rising stars, established greats, and surprise guests. All badges, film and music wristbands are welcome to all SXSW Comedy events. Gamers will get to experience the best in gaming culture featuring a sprawling Gaming Expo, a one-of-a-kind awards show, unmatched industry programming and more March 15-17.

For full schedule of events, badges and more on the SXSW Conference and Festival 2018, visit

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